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From Reliance Jio to NGO Pagdand, Vishal Sashidhar makes the most of summer internship opportunities

12 March 2018
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While some management aspirants get the opportunity to intern with industry names and discover the corporate world, others work with NGOs and learn about social responsibilities and organizational skills. But Vishal Sashidhar (IBM Batch 2017–22) at Jindal Global Business School got the best of both worlds. He interned with telecom giant Reliance Jio and with Pagdand, an NGO actively engaged in environment protection and biodiversity issues. Here he shares the tremendous exposure he got while working on crucial projects for both the internships and how that experience has helped to mould him as a future professional.

After spending six enriching months at Jindal Global Business School, Vishal got the exciting opportunity to intern with Reliance Jio for a month. Working in the Marketing and Strategy divisions, he got insights into practical, field-level issues in marketing and vendor management. What made it a fine example of learning-by-doing was the fact that he was given responsibilities enabling hands-on experience. He says, “I was handling the task of analyzing market demands and issues faced by Jio in their data plans vis-a-vis the competition. It made me aware of real difficulties in marketing and the cut-throat competition in the telecom industry.”

The telecom brand is in the spotlight for the launch of its new product Jio phone. Working on a dynamic project like this is one-of-a-kind opportunity for interns and Vishal grabbed it with both hands. Working under the guidance of General Manager, Marketing, he carried out market survey for Jio phone. Recounting the tasks, he shares, “Alongside the Jio stores in Ahmedabad and Vadodara I visited Jio points in rural Gujarat to spread awareness about the product. Based on the responses from people across age groups, I had to prepare an analysis of outcomes and shortcomings of the phone.”

If the internship with Reliance Jio was enriching, his role with NGO Pagdand has certainly been rewarding. Pagdand holds several tree plantation drives and is well known for popular campaigns like Tree Banks and Green Ambulance. Vishal feels he is lucky to get right into the thick of action as the NGO set out to organize the mega event Sangmanch: “Over 600 environmentalists, NGOs, and companies will be taking part in the initiative to promote environmental sustainability and conservation. As a key member of the organizing committee I am learning a lot every day.”

From handling backend responsibilities like surveying and collecting data for possible sponsors and conceptualizing and creating brochure, invites, and letters to dealing with NGOs and corporate professionals, Vishal got immersed in planning and organizing the event. In the process he could interact with CSR heads and officials from brands like L&T, Sun Pharma, Apollo, and Bombardier. He observes: “It has been a gratifying experience and I am proud to have worked on a project where I had to think about establishing a Tree Bank with 500 saplings. I look forward to taking these diverse and rich experiences with me to JGBS and grow further as a professional.”